UVR Berlin is a fair fashion label with a studio in Berlin and production facilities in the EU. In the past years, the company has been switching to sustainable production and is undergoing an intensive rebranding.
My work included accompanying the yet unreleased rebranding, and creating various marketing materials for the website, Instagram, trade fair appearances and much more.
Year: 2023
Design
Catalogue and Stylebook
The catalogue is published for each new season’s collection and sent to selected fashion agencies. The catalogue contains technical drawings of the collection and detailed descriptions of the fabric composition of the items.
I designed the layout and colour scheme of the catalogue, entered the contents and wrote some texts. I also illustrated some assets, including an overview map of the production sites and a diagram showing in which proportion which fabrics were used in the collection. Finally, I was responsible for the pre-press and the print job.
The stylebook contains e-commerce photos showing the cuts on the model. It is sent out together with the catalogue. Again, I took care of the layout, colouring, pre-press and print job.
Credits: The photos for the stylebook and the catalogue are thanks to photographer Birk Alisch. The video was taken by my dear former colleague at UVR Berlin, Lise Lacher.
Poster
I designed this poster for the shops: Walk-in customers should be able to recognise, even after closing time, that this is a UVR Berlin branch where fair fashion is sold. The map also shows where other UVR Berlin branches can be found.
For this project, I covered the layout, colouring, illustration, text, prepress and print job.
Credits: The top photo for this poster was taken by photographer Birk Alisch. The other photo was kindly provided by UVR Berlin.
Web Banner
I created these web banners for Instagram, Zalando and the web shop. These eye-catchers tease a new collection and link to it.
Credits: The photo for this banner was taken by photographer Birk Alisch.
Design
Catalogue and Stylebook
The catalogue is published for each new season’s collection and sent to selected fashion agencies. The catalogue contains technical drawings of the collection and detailed descriptions of the fabric composition of the items.
I designed the layout and colour scheme of the catalogue, entered the contents and wrote some texts. I also illustrated some assets, including an overview map of the production sites and a diagram showing in which proportion which fabrics were used in the collection. Finally, I was responsible for the pre-press and the print job.
The stylebook contains e-commerce photos showing the cuts on the model. It is sent out together with the catalogue. Again, I took care of the layout, colouring, pre-press and print job.
Credits: The photos for the stylebook and the catalogue are thanks to photographer Birk Alisch. The video was taken by my dear former colleague at UVR Berlin, Lise Lacher.
Poster
I designed this poster for the shops: Walk-in customers should be able to recognise, even after closing time, that this is a UVR Berlin branch where fair fashion is sold. The map also shows where other UVR Berlin branches can be found.
For this project, I covered the layout, colouring, illustration, text, prepress and print job.
Credits: The top photo for this poster was taken by photographer Birk Alisch. The other photo was kindly provided by UVR Berlin.
Web Banner
I created these web banners for Instagram, Zalando and the web shop. These eye-catchers tease a new collection and link to it.
Credits: The photo for this banner was taken by photographer Birk Alisch.
UVR Berlin
UVR Berlin is a fair fashion label with a studio in Berlin and production facilities in the EU. In the past years, the company has been switching to sustainable production and is undergoing an intensive rebranding.
My work included accompanying the yet unreleased rebranding, and creating various marketing materials for the website, Instagram, trade fair appearances and much more.
Year: 2023